Springbok stars in new ads for BetterLife Home Loans
Already a rugby hero and recently selected to be part of the Springbok World Cup team, Trevor Nyakane has added TV personality to his repertoire, as he appears in a series of adverts for BetterLife Home Loans, South Africa’s biggest mortgage originator.
Nicknamed “Pumbaa” by his teammates because of his strength and irrepressible grin, the formidable prop plays a starring role in the ads, which were launched during September. Produced to support a new reality show coming to DStv screens that will air from October.
About the show
BetterLife Home Loans is sponsoring the programme, of which each episode will introduce viewers to a family trying to sell their home somewhere in South Africa, but without much success, as well as to a top local estate agent who is then called in to help.
Viewers follow the story as the agent suggests practical and inexpensive improvements or renovations that will make the home more attractive to buyers. These will then be carried out and completed by the show’s crew, together with the help of certain contractors and suppliers, after which the revamped and ready-to-sell “new” property will be revealed to the owners.
The programme will cover a wide range of properties and recommended improvements that will showcase everything from kitchen and bathroom revamps to decluttering and staging a home for show, paint jobs, clean-ups and landscaping, explains BetterLife Home Loans CEO, Shaun Rademeyer.
“The budget limit is R50 000 per property. The overall message is that it is not necessary to spend a fortune to get your home ready for showing and make it more appealing to prospective buyers – provided you seek the advice of a trained and experienced agent who is familiar with what buyers in your area are looking for”, says Rademeyer. “And this resonates with our message to prospective homebuyers: it is not necessary to struggle through the process of applying for a home loan on your own.”
“It is much easier and more effective to enlist the help of a reputable originator like BetterLife Home Loans that can prepare your application properly, motivate it individually and ensure that you get the best deal possible”, concludes Rademeyer.
Named “Vat Jou Goed en Trek”, the new show will air on the kykNET channel from Friday 2 October at 17h30, with repeats on Saturdays, Sundays, Mondays, Tuesdays and Wednesdays.